Switzerland will host the 2025 Eurovision Song Contest. But which city in the Helvetic Confederation will welcome the thousands of artists, media people and fans? Geneva, Sankt Gallen, Basel and Fribourg have already expressed their interest. Other obvious options are Zurich and Bern. And why not Lausanne? Swiss broadcaster Schweizer Radio und Fernsehen (SRF) also sees Biel/Bienne and Lucerne as viable options. Combined, Danny and I have visited almost all of them. So let us introduce them.
Of course, Switzerland’s largest city Zurich or Zürich (444,000 inhabitants and 1.83 million in the greater metropolitan area) is studying the possibility to host the Contest in May 2025. The Hallenstadion can host 13,000 people. The Swiss Life Arena can host 12,000 people. And with 326 hotels and hostels, there enough hotel beds. Nearby Kloten houses Zurich Airport.
Also after Lugano in 1956 in Italian-speaking Ticino, 1989 in Lausanne in French-speaking Vaud (Romandy), it could be the turn of German-speaking Switzerland. And then Zurich is the obvious choice.
Zurich
Zurich, the largest city in Switzerland, is a metropolis that blends a rich historical heritage with modern cosmopolitan flair. Situated at the northern tip of Lake Zurich, the city is known for its picturesque old town, world-class museums, diverse culinary scene, and thriving financial district.
Zurich’s strategic location, efficient public transport, and array of cultural activities make it a top destination for travellers from around the world. But perhaps not for tourism, as Zurich is very expensive in an already very expensive country.
Zurich’s history dates back to Roman times when it was known as Turicum. Over the centuries, it grew into a significant medieval trade center and later became a hub for the Reformation in the 16th century under the influence of Huldrych Zwingli. Today, Zurich is not only the financial center of Switzerland but also a vibrant cultural hub, seamlessly blending its historical roots with modern innovations.




Old Town
Zurich’s Old Town or Altstadt is a maze of narrow, winding streets filled with medieval buildings, quaint shops, and historic sites. Key attractions include:
- Grossmünster: This iconic twin-towered church is one of Zurich’s most recognizable landmarks. According to legend, it was founded by Charlemagne. Visitors can climb the towers for panoramic views of the city.
- Fraumünster: Known for its stunning stained-glass windows by artist Marc Chagall, this church is a masterpiece of medieval architecture.
- St. Peter’s Church: This church boasts the largest clock face in Europe and a history that dates back to the 9th century.










Bahnhofstrasse
One of the world’s most exclusive shopping avenues, the Bahnhofstrasse stretches from the main train station, Zürich HB, to Lake Zurich. It is lined with luxury boutiques, department stores, and cafes, making it a shopper’s paradise.


Lake Zurich
The lake offers a tranquil escape from the city’s hustle and bustle. Visitors can enjoy boat cruises, swim in the clean waters, or relax at one of the many lakeside parks. The promenade along the lake is perfect for a leisurely stroll or bike ride.
Zurich West
Once an industrial area, Zurich West has transformed into a trendy district filled with art galleries, design shops, and some of the city’s best nightlife.
Highlights include the Viadukt, a series of shops and restaurants housed in the arches of a 19th-century railway viaduct, and the Freitag Tower, a store made from stacked shipping containers.
Lindenhof
This peaceful hill in the city center offers fantastic views of the Old Town and the river Limmat. It is the site of a Roman castle and later a medieval fort.
Today, it’s a favorite spot for locals and tourists to relax and enjoy the scenery.
Swiss National Museum
Housed in a fairytale-like castle, the Swiss National Museum or Schweizeriches Landesmuseum presents Switzerland’s cultural history from prehistoric times to the present day. The museum’s extensive collection includes artifacts, art, and interactive exhibits.








Kunsthaus Zürich
Zurich’s premier art museum Kunsthaus Zürich features a vast collection of modern and contemporary art, including works by Alberto Giacometti, Marc Chagall, and Vincent van Gogh. Temporary exhibitions ensure there is always something new to see.




Exploring museums and galleries
Zurich is home to numerous museums and galleries that cater to a wide range of interests:
- Museum Rietberg: Dedicated to non-European art, this museum features collections from Asia, Africa, and the Americas.
- FIFA World Football Museum: A must-visit for football fans, this museum celebrates the history of the sport and the FIFA World Cup.
Walking and biking tours
The best way to explore Zurich is on foot or by bike. Walking tours, either self-guided or with a local guide, take you through the city’s historic sites, hidden alleys, and vibrant neighborhoods.
For a unique experience, consider a themed tour such as a chocolate-tasting walk or a historical tour focusing on Zurich’s role in the Reformation.
Shopping
In addition to Bahnhofstrasse, Zurich offers numerous shopping opportunities in its various districts:
- Niederdorf: This part of the Old Town is filled with independent boutiques, antique shops, and quirky stores.
- Seefeld: Known for its high-end fashion boutiques and gourmet food shops.
Eating
Zurich’s culinary scene is diverse and vibrant, offering everything from traditional Swiss cuisine to international flavors. Some local specialties to try include:
- Zürcher Geschnetzeltes: A traditional dish of sliced veal in a creamy mushroom sauce, often served with rösti.
- Fondue and raclette: Classic Swiss dishes made with melted cheese.
- Luxemburgerli: Delicious macarons from the famous Sprüngli confectionery.

For a unique dining experience, visit one of Zurich’s food markets, such as the Market Hall at Viadukt or the street food festivals held throughout the year.
Outdoor activities
Zurich’s natural surroundings offer plenty of opportunities for outdoor activities:
- The Üetliberg: A popular spot for hiking and mountain biking, Üetliberg offers panoramic views of Zurich and the Alps. In winter, it becomes a haven for sledging.
- Lake Zurich: In addition to swimming and boating, the lake area offers numerous walking and cycling paths.
Day trips and excursions
Zurich’s central location makes it an excellent base for exploring other parts of Switzerland. Recommended day trips include:
- Lucerne: A picturesque city known for its medieval architecture and the stunning Lake Lucerne (Vierwaldstättersee).
- Rheinfall: The largest waterfall in Europe, located near the town of Schaffhausen.
- Mount Rigi: Known as the ‘Queen of the Mountains’, Mount Rigi offers breathtaking views and a variety of outdoor activities.
Festivals and events
Zurich hosts a variety of festivals and events throughout the year, reflecting its diverse cultural scene:
- Zurich Film Festival: Held annually in September, this festival showcases international films and attracts filmmakers and cinema enthusiasts from around the world.
- Street Parade: One of the world’s largest techno parades, held every August along the shores of Lake Zurich.
- Christmas Markets: During the holiday season, Zurich transforms into a winter wonderland with festive markets, including the market at the main train station, which features a giant Christmas tree decorated with Swarovski crystals.
Transportation
Zurich boasts an efficient and extensive public transport system, including trams, buses, and trains, making it easy to navigate the city and its surroundings. The Zurich Card offers unlimited travel on public transport and discounts on entry to many museums and attractions.
Accommodation
Zurich offers a wide range of accommodation options to suit different budgets and preferences. From luxury hotels like the Baur au Lac and the Dolder Grand to budget-friendly hostels and boutique hotels, there is something for every traveler.
So?
Zurich is an ideal, even the ideal candidate for the 2025 Eurovision Song Contest. The city is extremely well-connected to Europe via the airport and its Hauptbahnof or Main Station.
It is in German-speaking Schweiz and Nemo was a winning entry by germanophone SRF.
I see Zurich as a serious competitor tp Geneva and Basel.

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